lego socials
Of course I love that I’ve done work for LEGO. It’s LEGO! At my previous agency role, I was able to create Instagram story and feed content for @legostoreph. These collaterals included games promoting seasonal festivities and products, as well as general year-round goodies. I also did copywriting and crafted captions for their digital content.
content for lunar
new year, christmas
and valentine’s day
Despite the strict brand guide, it was a treat creating content for a household name with a breadth of visual assets. In working with LEGO, I took on the brand voice and identity, and put together multiple digital true-to-scale assets to use in posts.